New Parents Network

Everyone Needs to Know PSA Campaign

Original Release Date: 
Tuesday, June 1, 1999

Contact:    Ms. Karen Storek

        New Parents Network, Inc.
        P.O. Box 64237
        Tucson, AZ 85728
        520-327-1451 voice


New Parents Network, an 11-year-old non-profit organization, in collaboration with local, national and international social services, is launching a Public Service Announcement campaign to bring simple, yet meaningful parenting tips to our entire community.


Everyone needs to know:

  • to never, never, never shake a baby
  • to report a child in a car without a car seat or seat belt call 1-800-505-BABY
  • there are many free services to help and support parents in raising their children


“Everyone needs parenting information.   Even a neighbor without children needs to know the warning signs of child abuse and neglect.  Through this PSA campaign of weekly parenting tips, simple information becomes a powerful tool that may save a child’s life or make a child’s world a better place to live in,” states Karen Storek, CEO and Founder of New Parents Network. 


The campaign is a collaborative effort.  New Parents Network manages the campaign, and local, national and international agencies that help parents and children provide the content for the tips in English and Spanish.  The campaign will also focus on the unique information needs of specific ethnic groups in Tucson, therefore providing meaningful tips for the different cultures within our city.


The tips will be faxed weekly to radio, television and newspaper PSA Directors.  For more information, or to verify that you are on the list to receive the parenting tips, please contact New Parents Network.


Since 1988, New Parents Network has been a pioneer in providing southern Arizona with preventative parenting information.  From maternity packets of information, to the nation’s first computer bulletin board system for parents, to touch screen kiosks with parenting information located where low-income families can access them, New Parents Network is committed to helping children through improved access to information.



****See attachment of organizations contributing parenting tips to campaign****


All social services, support groups and government agencies that help parents and children are encouraged to submit parenting tips to this campaign.  The tips must be provided in both English and Spanish, and faxed, emailed or mailed to New Parents Network.


As of 5/11/99 the following organizations are contributing English and Spanish parenting tips to this campaign:


Tucson Police Department

Tucson Fire Department

March of Dimes

Healthy Mothers Healthy Babies

The Parent Connection

Pima County Health Department

Parents Anonymous

Salud Para Todos

Consumer Product Safety Commission

National Highway Traffic Safety Commission

Pima County Parenting Coalition